Private beta

Accounts are opening in batches

Leave your email and an invite code arrives with the next group. No code yet means not yet — not never.

Private beta · invites go out in small batches · no spam, ever

Between us

Four things that never made the homepage

The front page has about eight seconds to make its case, so it leads with the obvious things. These are the ones people find in week two and email us about.

  1. 01

    Your screenshots, marked against the competition

    The creative audit pulls the live screenshots of the top apps in your category and tells you where yours lose — no captions, wrong first frame, a promise the others all make and you don't. It is the feedback you would need a designer friend and a free afternoon to get.

  2. 02

    Artwork generated to fit, when a flat colour won't do

    The screenshot studio does not just place your screens on a gradient. If the direction calls for it, the background art is generated to match — composed to sit behind a device and a headline without fighting either.

  3. 03

    The Play feature graphic nobody remembers until Google asks

    1024×500, required, and always discovered at the worst moment. It comes out of the same set as everything else, in the same visual direction, before you knew you needed it.

  4. 04

    Eleven languages, written rather than translated

    Localisation is not your English description run through a translator. Each language is written natively, inside that store's character limits — so the Japanese subtitle is a Japanese subtitle, not a truncated English one.

And one thing about being early

Batches are small on purpose — every new account is a real developer with a real app on a real store, and we would rather find the rough edges a few people at a time than all at once. It means the thing you complain about in week one has a decent chance of being different by week three. That gets harder to promise later, which is the one genuine advantage of showing up now.

What happens next

An invite code arrives by email when the next batch opens. You enter it on the register page and your account is created immediately — there is nothing else to wait for.

Already have a code?

Head straight to creating your account. Or read the rejection guides in the meantime — those need no account at all.